DH has a cousin that had a still born baby and both her and her H had “In loving memory of xxx” on their cars. I saw another one on my way to work today, it was huge and took up the entire back window. ….. And perhaps they do just want to be asked about their loss. Perhaps that's weird to some people. IDK–I don't see myself going and putting that on my car in memory of my dad. But grief is a strange thing, and is different in every person. … …

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Why do people put "in memory of" on their car?