It is a strange thing that the current media culture, though obsessed by the idea of the 'brand', does not recognise that editors and titles are by far the strongest known form of branding in publishing. The trick is to find ….. In times gone by this favoured the Tories as many socialists did not have cars, or at least not clean ones, and old ducks in all those humpty-back Northern towns would vote Tory ( or said they would) just to get a ride in a motor car. The fact that Labour … …

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Former Telegraph Editor Launches Coded Attack on Seiken – Guy …